2 min readBuild an Online Newsroom Journalists Love More than 50% of journalists visit online newsroom sections of organizations’ websites at least once a week. They are looking for...
2 min readNews Releases for New CompaniesIf you're going to spend the time to write a news release, make sure it gets read by following these best practices: Headlines. In this...
1 min read9 out of 10 Reporters Like News Release HyperlinksFast and efficient. Use a hyperlink in your news release to point to a resource (your website or a subpage of your website) that will...
2 min readTop 4 Web Blunders When Bad Websites Happen to Good PeopleLately, we’ve been improving some websites for companies and have noticed some bad patterns. Wrong amount of content. There’s a healthy...